I first picked up a golf club in 2021. Not all that long ago, I know.
But my love for clothing and the culture surrounding it goes back much further.
Growing up in the UK, I was surrounded by brands and people who weren't afraid to do things differently. From Supreme and Stüssy to Palace and Carhartt, I was drawn to the individuality, creativity and identity behind what they created. It wasn't just about the clothes. It was about the culture, the community and the feeling of being part of something.
When I found golf, I quickly fell in love with the game. The early mornings, the late afternoons, the competition and, more than anything, the time spent with good mates.
But I also saw an opportunity to bring together two things I'd grown to love.
Golf has always had a distinctive sense of style, and its history is something worth celebrating. But I don't believe the way we dress for the game needs to be limited by tradition.
That's where After Nine comes in.
Born in North Queensland, After Nine is my take on what modern golf apparel can be. A blend of classic golf heritage, contemporary fashion and the relaxed attitude that comes with playing the game in Australia.
We're not here to make clothing that only makes sense on a golf course. We want to create pieces you'd reach for regardless of whether you're heading to the first tee, catching up with mates or going about your everyday life.
Considered designs, quality clothing and strong silhouettes, without the unnecessary price tag.
At its heart, After Nine is about more than clothing. It's about enjoying the game, embracing your own style and the people you share it with.
Thanks for being part of it.
Cheers,
Kai Higham
Founder, After Nine